Monday, January 22, 2007

Three important Adsense clarifications

I received an email from Joel Comm the AdSense Guru, informing the good news that Google has relaxed its rules on other contextual ads being on the same pages as AdSense ads.

Now, contextual ads like those provided by Kontera, Intellitxt, Amazon and Chitika are allowed on the same pages as AdSense ads.

Joel says, however, you may not run ads that are designed to resemble AdSense ads. For example, Yahoo! Publisher Network ads look very much like AdSense ads. So you can't use them on the same pages as AdSense ads, although they can be on the same website. Other than that it's all right.

Since Joel has made a good deal of income with Kontera and Chitika apart from AdSense, and he has written ebooks on the two types of ads, he is recommending that we apply for those two programs to use in conjunction with AdSense. He says now we can apply for those programs and implement them on our pages without fear of losing our AdSense accounts.

However, after some checking up, I found that it is impractical for me and a lot of others to do so because of the requirements of the programs. Kontera requires that a website should have at least 500,000 page impressions per month and Chitika requires at least 10,000 page views per month.

I have less than 10,000 page views per month for both my blog and my website. As such this information is not useful to me. It will also not be useful for those who have bought Joel Comm's instant AdSense templates because they will be just starting off and will definitely not be able to chalk up 10,000 page views per month for a start.

So, thank you Joel for offering to sell your Chitika ebook at a discount, but it will be not of any use for the time being for this group of people. They just cannot fulfil the minimum requirement of page views set by Kontera and Chitika.

The email from Joel also points out that Google prefers that publishers avoid images that are lined up directly next to the ads so that it appears each ad is associated with an image. But if the dimensions of the images are completely different from the dimensions of the ads, then it's okay.

The idea is that Google does not want visitors clicking on ads because they have been deceived in believing the image is associated with the ad.

Also another point covered by the email is that whenever you see an ad for a Google service, Google is paying the publisher for that ad just as they would for any other ad. They are bidding in the auction and the publisher will be paid according to those bids.

This is good news for those who wondered if Google was trying to have a freebie by placing their own ads on their network without paying.

Joel received these clarifications from the AdSense team and he says he is very encouraged by these clarifications which make matters very clear now.

Posted by Dale Ng, an Internet entrepreneur enthusiast who shares tips, info, news and articles on Internet marketing. Feel free to visit his website on Internet home business at: http://www.homewebbiz.com/ . You can also visit his other websites at: http://tinyurl.com/jcsqs and http://tinyurl.com/vervd and http://www.all4webs.com/r/8/dalengz .

No comments: